How do I see a campaign's detail and why Decisa suggests a change?

Click any campaign in the list to slide open its detail panel — it shows "Why we suggest this", the campaign's performance, its setup, and the Budget / Pause / Enable actions, each of which is previewed before it runs.

Before you start

• A workspace with the Campaigns module active and an ad account connected.
• At least one synced campaign — sync your ad account first if the list is empty.

Steps

1. Open the campaign list

   Use Sidebar → Campaigns and pick an ad account. Campaigns are grouped under "Drafts", "Active" and "Paused".

2. Open a campaign

   Click a row to slide the detail panel in from the right. Each row also shows its daily budget (with a "/day" suffix) and its ad-group count.

3. Read "Why we suggest this"

   The panel leads with a "Why we suggest this" card. When Decisa has enough signal, it explains the recommendation in plain language, lists the evidence behind it, and shows a "Confidence: 85%"-style score. If there is no suggestion yet, the card says so — Decisa never invents one to fill space.

4. Check Performance and Setup

   Below the rationale, the "Performance" strip shows the campaign's current numbers (or "No metrics yet. Try syncing your ad account." when none have synced), and the "Setup" section lists "Platform", "Type", "Daily budget", "Ad groups", "Start date" and "Last synced".

5. Act through a previewed change

   Use "Budget", "Pause" or "Enable" to propose a change. Every one of these opens a review where you see exactly what will change before it runs — nothing is applied instantly. Use "Open full view" for targeting and intraday detail.

6. On Google Ads accounts: read the dense table and drill in

   Google Ads accounts use a dense, sortable table (the same table layout Meta now uses) instead of a slide-over drawer. Each row shows the name, a readable type chip (e.g. "Search" or "Performance Max" — never a raw SEARCH code), inline-editable "Budget", and the "Spend", "Conversions" and "ROAS" columns. Click any sortable column header to re-sort; click again to flip the direction. A removed campaign shows a "Removed" pill in place of its status toggle, and a queued copy shows a "Draft" pill.

   To drill into a campaign, use the level tabs above the table — "Campaigns", "Ad groups", "Ads", "Keywords" — or pick "Enter" from a row's ⋯ menu. Drilling switches you to the "Ad groups" tab scoped to that campaign and drops a breadcrumb chip (e.g. Campaigns: <name>) you can clear with "Clear selection". An ad-group name drills one level deeper into its "Ads"; ads and keywords are the leaves of the hierarchy, so their names are plain text with nowhere further to go. A summary strip above the table recaps the parent campaign or ad group (its "Budget" and an "In <name>" line) so you keep your bearings. The "Keywords" tab is read-only and tags each keyword with its match type ("Exact", "Phrase" or "Broad").

7. On Meta accounts: drill through the same table

   Meta accounts use the identical dense, sortable table and drill flow — there is no full-screen focus view anymore. Instead of maximizing a single campaign, you move down its hierarchy with the level tabs above the table: "Campaigns", "Ad sets", "Ads". Each row shows a readable "Objective" chip (e.g. "Sales" or "Leads" — never a raw OUTCOME_SALES code), inline-editable "Budget", and the "Spend", "Clicks", "IC", "Conversions" and "ROAS" columns. Ad rows carry their creative thumbnail (hover for a preview) and a link out to the live ad.

   To enter a campaign, click "Enter" in its ⋯ menu (or use the tabs). You land on the "Ad sets" tab scoped to that campaign, with a breadcrumb chip (e.g. Campaigns: <name>) you clear with "Clear selection"; an ad-set name drills one level deeper into its "Ads". The same summary strip recaps the parent ("Budget" and an "In <name>" line) so you keep your place. Use the status filter to show "All", "Active", "Paused" or "Removed" campaigns — "All" hides removed ones, and "Removed" is the dedicated filter for them.

8. Use the per-row ⋯ menu

   On both Google and Meta, each row's "More actions" (⋯) menu holds: "Enter" (drill into the campaign), "Duplicate campaign" (a two-click action — it asks you to "Confirm duplicate", then makes a paused copy as a draft, telling you "The copy was created paused as a draft. Review and apply it to go live."), "Edit budget", "Hide from ROAS" (or "Include in ROAS"), and "Add to favorites" (or "Remove from favorites").

What happens next

• "Budget", "Pause" and "Enable" each create a change you must review and apply — they take you to the review screen rather than editing your live campaign on the spot. See Review and apply changes.
• The rationale card and the detail panel both deep-link, so you can share a campaign's panel with a teammate by copying the URL.
• "Setup" reflects what your platform last reported; targeting and intraday detail live in the full view, as the note "Targeting and intraday detail open in the full campaign view." spells out.

Gotchas